Although our landscape advertising business has been a big success for ourselves, it is also one of the things that has been a challenge for us. We have seen a significant decline in the quality of our displays, and our clientele, which is around 60-70% real estate agents and 10-20% other commercial clients. We’ve tried to address this issue by…
I’ve been a licensed agent in the state of California since 2006. My agency offers a full range of residential sales and real estate services to the greater Bay Area, as well as sales of both residential and commercial property throughout the greater Los Angeles area. Ive heard of a lot of “authorized dealers”, but most of them seem to…
We all know the amount of money that a business can charge you for getting the goods you need to get your business off the ground. But that doesn’t mean you can always afford the amount of money you actually need. It just doesn’t mean you can always get the goods you need for your business. The company that owns…
Team selling is not a new concept in the real estate industry. But it is an extremely important one. It is one of those tools you need to have to get and stay in business. In the real estate world, there are a lot of things that you need to do in order to get a prospect to even give…
I’ve been told and seen that I have an all-American accent, and that’s true. I also have an incredible talent for speaking in complete sentences. But what I can’t quite explain is how I get myself to speak in complete sentences, and I’ll explain. I love talking. And I love watching people speak. I can give a speech, act the…
It’s an incredibly simple question to answer. When I was a kid I was always trying to figure out the “where if someone clicks this ad,” answer. The most common answer was “It’s in the “home page,” but then that doesn’t answer the question. I remember being surprised when I was asked this question by a customer at a real…
This display land alternative is a new way to showcase and sell your home’s interior to the world. The idea is simple enough: Instead of using the traditional display home, a new model is being created using LED’s to show the interior of your house. It’s not exactly like we’ve seen before, but once the model is developed, you can…
I’ve never really been a big believer in taking your business and turning it into a product. I don’t think you should because you’re just going to end up with a product that no one wants to use and they’re not going to be happy with it anyway. That seems to be the prevailing wisdom at most companies. At some…
Real estate is a competitive industry and the more money you make, the more it is coveted. This is why it is so important to keep your finger on the pulse of the market. Real estate is a 24/7 industry and the more you know how to be proactive, the better chance you have of making it a career. The…
This is a hard sell. There aren’t many things in life that are harder to sell than a new house. Sure, there are. But when you look at the real estate agent, you might not want to. If he offers you a deal he can’t close, or a deal that you aren’t even qualified to make, it’s best to walk…